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Module 4 of 12 · SEO tools · Lesson 9 of 16

See whether AI assistants mention your client

Add the questions customers ask AI assistants, scan them, and read who gets cited: linked, named or not at all.

7 minBeginnerFor: Agency owner or manager, Team memberLast checked
Video tutorial coming soon

The written steps below are complete. The Video script tab shows exactly what the video will cover.

More and more customers ask an AI assistant instead of searching. AI Search Visibility asks those assistants the questions you choose and records whether each answer links to your client's website, names the business without a link, or leaves it out.

By the end you can

  • Add queries to track
  • Scan them and understand what a scan costs
  • Read linked, named and uncited, per engine
  • Open the full answer an assistant gave

Screens used

  • Project, AI Search

Before you start

  • The project's website domain is set in Project settings.

Steps

  1. 1

    Open AI Search

    On: Project, AI Search

    Open the project, then open the SEO hub and choose AI Search.

    You should see: A page titled "AI Search Visibility" showing your remaining credits.

  2. 2

    Add queries

    On: Project, AI Search

    Press Add queries. In Add queries to track paste up to 50 questions, one per line. Write them the way a customer would ask an assistant, for example "best roof repair company in Charlotte". Press Add queries.

    You should see: Each question appears as a row in the table.

  3. 3

    Check the cost, then scan

    On: Project, AI Search

    The scan button shows its cost in credits, for example Scan all (24 cr). Each query is asked on every available engine, and each engine has its own cost. Press it. The button reads "Scanning…".

    You should see: A message with the number of queries scanned and credits charged. Engine calls that fail are refunded.

  4. 4

    Read the summary

    On: Project, AI Search

    Overall citation share is the share of latest answers that link to you or name you. By engine splits it across the engines, such as Perplexity, ChatGPT, Gemini and Claude. Who the engines cite for your queries lists the websites that are cited instead.

    You should see: You can say on which engine your client is seen most.

  5. 5

    Read one query

    On: Project, AI Search

    Each row shows the result per engine. linked means one of the cited links is yours. named means the answer names you but does not link to your site. uncited means you are not in the answer.

    You should see: You can find the queries where the client is uncited.

  6. 6

    Open the full answer

    On: Project, AI Search

    Click a query to open Query detail. It shows the answer each assistant gave and the sources it cited. Use Notes to record ideas for that query; notes save by themselves.

    You should see: The assistant's answer and its list of sources.

Tips

  • Use real customer questions. Ask the client's sales staff what people ask on the phone.
  • Scan again every few weeks, not every day. Answers change slowly and each scan uses credits.
  • Stop tracking this query removes a query together with its citation history.

Troubleshooting

"Stopped: not enough credits to scan the remaining queries."
The scan ran as far as the credits allowed. Scan the remaining queries after the credits renew, or track fewer queries.
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