Set up your public profile and your brand page
Fill in how you appear to others, and create a page where clients can follow your agency's updates.
The written steps below are complete. The Video script tab shows exactly what the video will cover.
Your public profile is how you appear on posts and in people search. The brand page is your agency's own presence: you post updates as the brand, and clients can follow it.
By the end you can
- Complete your public profile
- Create the agency's brand page
Screens used
Steps
- 1
Open Public profile
On: /settings/profileOpen Settings and choose Public profile.
You should see: Fields for your photo, handle, name and bio.
- 2
Add your photo and details
On: /settings/profilePress Upload profile photo and, if you like, Upload cover image. Fill in your Handle, Display name, Headline and Bio, and your Location and Website.
You should see: The page shows the address your public profile lives at.
- 3
Add work and education
On: /settings/profileUnder Work and Education press + Add entry for each. Choose Who can see your profile and save.
You should see: "Saved."
- 4
Open Brand page
On: /settings/brand-pageGo to Settings, Brand page. This one is for the workspace, not for you personally.
You should see: Fields for the page handle, name and about text.
- 5
Create the page
On: /settings/brand-pageType the Page handle, the Page name and the About text, press Upload logo, then Save page.
You should see: "Saved." View page → opens the public page.
Tips
- Choose handles carefully; people link to them.
- Post on the brand page what clients would want to follow: results, new services, useful advice.
Troubleshooting
- "That handle is taken — pick another."
- Someone else has it. Try a variation.
- The handle is refused for another reason.
- A handle is 3 to 30 characters: lowercase letters, numbers and underscores only.
- Your public page shows old details.
- Press save on the form, then reload the public page.
One row per shot, in the same order as the guide. Estimated length 1:55, recorded signed in as Owner. Use made-up data only. How to record
Say: Set up your public profile and your brand page. Fill in how you appear to others, and create a page where clients can follow your agency's updates.
Hold until you see: Lesson title on screen for three seconds.
Say: Open Settings and choose Public profile.
Hold until you see: Fields for your photo, handle, name and bio.
Say: Press Upload profile photo and, if you like, Upload cover image. Fill in your Handle, Display name, Headline and Bio, and your Location and Website.
Hold until you see: The page shows the address your public profile lives at.
Say: Under Work and Education press + Add entry for each. Choose Who can see your profile and save.
Hold until you see: "Saved."
Say: Go to Settings, Brand page. This one is for the workspace, not for you personally.
Hold until you see: Fields for the page handle, name and about text.
Say: Type the Page handle, the Page name and the About text, press Upload logo, then Save page.
Hold until you see: "Saved." View page → opens the public page.
Say: That is set up your public profile and your brand page. The written steps are on this lesson's page in the ItzSEO course.
Hold until you see: End card with the lesson link.
Mark it complete to keep your place in the course.
Related lessons
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